Business Insider
A couple of years ago, I revealed some internal information about Business Insider. Then, last year, I did it again.
Both times, I said that, if nothing horrible happened, I might continue to do it.
Well, nothing horrible happened!
(At least nothing I’m aware of.)
Earlier this month, the folks at DLD were kind enough to ask me to give a presentation on digital storytelling. In my deck, I included some secret BI information. On the theory that you, our readers, might also be interested, I’ve published the presentation below.
There are a lot of slides, but few words, so it should be an easy flip-through.
Here are some highlights:
- — Business Insider is now larger than the Wall Street Journal. According to Comscore, our total U.S. readership last month, desktop and mobile, was 23 million people. The Journal’s was about 20 million. Thank you very much for reading us!
